What is Local SEO?
Local SEO, also known as geo targeted SEO, is an important process that can help your small or medium sized business experience search engine marketing success. This improves the visibility of local search results for people who are searching for information about stores near their location. It allows them better options when making purchasing decisions by providing local business selection criteria. Without local SEO, your potential customers can receive results from competitors located outside the local area. Proper Local SEO helps your business, and your brand, become the local go to expert for your products or services.
Geo Targeted SEO Services
If your business has a local focus for services and/or products, geo targeted your online marketing efforts is crucial for realizing success for your internet marketing efforts. Having proper geo targeting is essential for attracting local potential customers looking for the services or products your business provides.
Local Keyword Research
Local SEO can be a shot in the dark. Let our team put the odds in your favor with keyword research to determine which service or products are being searched for, and how much competition there is vying for the same search rankings in your area. A local SEO strategy can make or break a local digital marketing campaign. Let us help you ensure yours is properly formulated and implemented.
On Page Local SEO
While good websites provide great aesthetics, easy navigation and a pleasurable visitor experience, these elements do no good if your website is not found when a potential customer searches for the services or products your business provides. Likewise, there is very little value in having your website found by a someone who lives outside your business’ geographical area. Proper on page Local SEO goes a long way toward remedying these issues and providing your business with successful local search engine results.
Google Business Profile SEO
Allow our Google Business Profile experts to manage your location(s), ensure your business information is accurate and up to date and relevant for local search rankings. The optimization services we provide cover Google, Bing and Yahoo local SEO for your service area(s) or locations you are targeting. These platforms are strong indicators for search engine algorithms and therefore are an important part of any local digital marketing campaign.
Off Page Local SEO
If your business provides products or services to a local customer base, Local SEO services will expand your digital presence, while presenting your information to local potential customers. A crucial element of Local SEO is the off-page optimization. This entails finding relevant authoritative websites which will allow information about your business and website to be listed and point back to your website.
Local Business Citation Management
Citations are an intricate and crucial element of off page SEO and GBP Management. If properly created and posted, your business profile and search engine rankings can have the most favorable results. If incorrectly executed, citation management can spell doom for your digital marketing campaigns. Fortunately our team is well versed in proper citation management and has many directories, websites and other web entites where your citations can be posted startegically to boost your digital footprint.
There are many steps that go into creating and executing a successful digital marketing plan. Lead generation is the key component, as it serves as the lifeblood of your business. Let’s face it, without qualified leads your business will struggle for success! Qualified local leads have been shown time and time again to have a higher percentage of buying intent as well as delivering actual sales. Local SEO plays an integral role in funneling local prospects into websites by ranking high on Google search results pages (SERPs). Small to medium sized business owners typically struggle to find balance between managing the day-to-day operations of their company while managing to keep up with the needs of a locally optimized digital marketing campaign. Our team of experts are well versed in the necessary rigors required in the making and managing of a successful local digital marketing campaign. With years of experience under our belt, we can provide the necessary services for you to have success inline while managing your business operations.
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